Swivel Screenshot © 2006 . All rights reserved.

Swivel – Innovative Data Monopoly

Swivel, though in preview/beta mode, just recently gained a lot of attention for their new data site. Swivel displays user uploaded data nice and visually for you to see and grasp.

Swivel Screenshot According to Michael Arrington, covering the story at TechCrunch, explains how this tool will be in demand by analysist’s (number crunching researchers) on the one side. And at the same time provides entertaining comparisons for just about anything. Blogs have commented that Swivel may become the Internet Archive for Data. However this could be of concern, if one site controls almost all data, user rated or not, this could be abused for economical or political gain. The possibility of errors and complete incorrect data will widely be present, regardless of the fact that users would have to rate the data for it to gain public opinion. What makes thousands of voters/ratings qualified or educated to determine the quality of the data?

All you readers and the rest of the internet population, will likely have some of the same questions. The uncertainty the questions leave may effect the trust that Swivel data will be given. Nodalities also sees the dangers. Finishing I would like to mention some more of the pros. Users will more easily have access to data. Your data can contribute to some interesting observations and realizations. Data can more easily be understood and deciphered. Make You Go Hmm has a nice demo of how Swivel works. You should however take a look at Swivel.com and try it out for yourself, before agreeing with me. Because most comments about Swivel at the moment are “at a first glance”. A real review of Swivel will take several months of testing and comparing, but the potential to meet their goal to become the YouTube of data is definitely a possibility.

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