In my POTW 08 post I was wondering about the reasons for those Nissan cars lined up. I bumped into one of the drivers on Sunday and he told me that it was a launching campaign, mainly for car dealers, but also any others interested. If I wanted to test drive the car, he said I could come back on Monday. Just found AutoBlogs story about the advert of the cars I saw: Nissan Qashqai.
Here is the video ad from YouTube:
I think their CGI (Computer Generated Images) are impressive, and the ad definitely appeals the way it is so simple yet effective. Thinking creatively, outside the box is most likely why I liked this ad as much as I did.